Redness in the diaper area is a frequent and generally benign occurrence in babies.It is due to prolonged contact with feces and urine, and appears most especially in the case of diarrhea, antibiotic treatments or during teething. - To prevent its appearance, we recommend that you change your baby's diaper regularly, as soon as possible after it becomes soiled. - Cleanse their bottom thoroughly with a suitable product (such as Cleansing Milk for dry skin, No-rinse cleansing water for normal Skin, Mustela Liniment or Dermo-soothing wipes), and then dry completely, not forgetting the folds. - As a preventive measure, with each diaper change apply a specific cream such as Vitamin Barrier Cream, which will isolate baby’s skin from harsh factors thanks to the protective action of zinc oxide. If you would like to find out more about redness in the diaper area, please consult our advice section